BIJOU THE LABEL
Behind the Labels – Bohemian Diesel Marketplace
A ONE SIZE FITS ALL collection, designed to offer comfort, versatility & unique bohemian style at
an affordable price, this is Bijou the Label!
Absolutely in love with this concept and all the beautiful designs of Bijou! Swoooon!
And you know what!? Bijou is the latest addition to our Marketplace, yayyy!
Oh I honestly don’t even have words for how happy I am about that! You really have to check out their shop!
But first read the interview we did for the Behind the Labels series to learn more about Bijou:
Who is behind Bijou? And where do you call home?
Bijou is an Australian women’s fashion label, born in the summer of 2012. Designer Brooke is a born shopaholic and fashionista, with a love of the ocean and a love of fashion, style and adventure.
How would you describe your brand?
Bijou is a ONE SIZE FITS ALL collection, designed to offer comfort, versatility and unique bohemian style. We understand that as women, we all have different tastes when it comes to fashion and we all come in different shapes and sizes. That’s what makes us special and unique. Bijou caters for everyone, with a collection of comfortable and stylish designs for all seasons, and a diverse range of color combinations and ‘one of a kind’ prints, to reflect each individual style.
What goals do you have as a designer?
Our main goal is to ensure that women are comfortable with shopping both in store and online. Unfortunately women’s clothing sizing is very inconsistent and it can be a stressful experience trying to find the perfect fit. We will continue to produce a comfortable, stylish and versatile ONE SIZE collection to make shopping easy and fun for all, the way clothing shopping should be!
What makes you happiest about your job?
Having so many wonderful customers enjoying our designs. I still get very excited if I spot someone out and about in Bijou.
What are you most proud off?
I couldn’t be prouder of how far Bijou has come over the past 4 years. Seeing your dream become a reality is definitely worth all of the madness (and the lack of sleep!) We’re still learning and growing every day.
The mantra you live by…
‘Working hard for something we don’t care about is called stress. Working hard for something we love is called passion’ – love these wise words of wisdom!
What’s next? What’s your vision for the future of your brand?
There’s a lot in the works for Bijou in 2017 and we can’t wait to show you our best collection yet!
Everyone should read…
‘Daring and Disruptive’ by Lisa Messenger – a truly inspiring book by our favourite entrepreneur, Lisa Messenger. A must read for anyone with a dream.
Everyone should at least once in their life…
Travel alone. It’s the most liberating experience and allows you to truly appreciate life and be content with yourself.
You can now shop the gorgeous designs by Bijou the Label on the marketplace!