SUMMER OF LOVE

New Crop
“Summer of Love” lookbook
photography Mercedes Esquivel
model River Johnson

“The summer of Love reminisces on an era of evolution, a feeling of peace, a movement in music, and a time of knowing that all you need is love.

Staying true with New Crop’s manifesto, of supporting creative independence while preserving culture. This dress manifested into what we know now as our Woodstock Caftans! It is co-created with a family in San Miguel de Allende, Mexico where mastery of embroidery has been long passed down for generations in their area. Through history of their folk art they have always specialized in the symbolism behind florals and birds! When I came to them with this design- and the first dress came, I knew instantly a new labor of co-creation for New Crop has been born.”

You can shop New Crop’s amazing caftans on the marketplace now and don’t forget to follow them on facebook and instagram!!!