nagnAta is a luxury yoga lifestyle brand co-created by Holly Dixon & Laura May Gibbs.
Directional design with earthly ethical roots is the all-encompassing ethos of the brand.
Holly and Laura May endeavor to create a company founded on yogic principles and
sustainable business practices, encouraging a culture of conscious creation and conscious
consumerism. Fervent travellers and yoginis the designer duo roam the world drawing an
abundance of influence from indigenous cultures and their traditions, sourcing textiles
and artistic inspirations to translate into innovative contemporary designs. nagnAta is
created for those who appreciate quality and seek product with soul.
The name nagnAta translates to ‘naked wanderer’ in Sanskrit. nagnAta alludes to the
nomadic lifestyle embraced by Holly and Laura May whilst weaving in ideals of
tantric spirituality. The word ‘tantra’ translates to ‘loom’, ‘fibre’, ‘textile’, warp’, ‘technique’
and ‘teachings’, all words associated with the traditional practice of weaving, and from a
spiritual perspective the weaving together all threads of our being into one harmonious
whole. The nagnAta aesthetic reflects these ideals, weaving together worlds of creativity
and spirituality, tradition and innovation, mindfully integrating practices both new world
and old to create a unique style offering for the modern day yogini.