Spell & The Gypsy Collective
“Celestial” Mar 18 collection
Photography Graham Dunn
Muse Staz Lindes
Styling Isabella Pennefather
Styling Assistant Lily Reed Jones
Hair and Makeup Luciana Rose
Photography Assistant Tyler Ash
Production Mel Carrero & Avenue 53
Film by Jon Lile
Thanks to Jim Baldwin Productions, Love Street Vintage & San Francisco Love Tours

“San Francisco was the first city I visited in my 20’s. I wondered for hours (literally eight!) through the vintage stores on Haight, breathing in the dusty, musty vintage air. I brought Spelly back there with me a few years later and we felt like we were home. Our obsession with the iconography of the American hippy movement, and of course, vintage shopping made this strip our mecca. And today, the psychedelic, hippy vibes and the colourful culture of this city worked a dream as the backdrop for Celestial.

Our muse, Staz was someone we have been following foreverrr for some reason I just imagined her as the daughter of some old rocker, she just has that vibe (turns out she actually is!). We’d looked to the daughters of legendary rockers for inspiration when designing this range… cue Liv Tyler, Frances Bean Kobain, Georgia May Jagger.. the way they embody this kind of super modern style but always infuse it with a sweet nostalgia, we wanted to play with that idea in this collection. Staz turned out to be a total and utter sweety, and we had the best day tripping around this gorgeous city with her!

With this collection, we wanted to capture that feeling when you put a record on, you hear that skritchy-scratchy sound – then the music kicks in and you’re transported, through the milky way to another world, another time and a memory lane you may have only dreamed of… that is Celestial.”

Have a look at the full gorgeous lookbook on Spell’s Blog now and shop their new online tomorrow.